Rochester, NY—October 29, 2018—JAY Advertising has been honored with six 2019 Graphis Awards from Graphis, The International Journal of Visual Communication.
“Graphis publishes the most significant and influential work in design, advertising, and photography worldwide,” said Gregory Smith, JAY President and CEO, “We are thrilled that our work has been recognized with this prestigious international honor. It reflects the passion and creativity that we as a team take great pride in bringing to our clients.”
JAY was honored with two Gold Awards, and four Silver Awards for its work for three clients – Five Star Bank, The Studios at Linden Oaks, and DEEP Arts – making it one of the most awarded agencies in the Northeast and placing the agency’s work beside such notable brands as Nike, Apple and Harley-Davidson.
With these six 2019 Awards, JAY now holds 11 Graphis Awards, 6 Merit Awards, and inclusion in the Graphis Design Journal.
JAY 2019 Graphis Awards
Gold and Silver Awards – Five Star Campaign
The new brand launch for Five Star Bank, Today is Tomorrow in Progress, which utilizes cut-paper illustration. The campaign has raised awareness and increased market share for the Five Star Bank brand, recognizing that the Bank’s customers are not only planning for the future, but are already making tomorrow a reality, and just need a little help getting there. The campaign has garnered strong visibility and response since its launch during the Winter Olympics. In addition to the four Graphis Awards, the campaign also received Silver honors from the Telly Awards earlier this year.
- 2 Gold Graphis Awards for Television Commercials on Commercial Lending and Home Equity Products
- Silver Graphis Award for Five Star Bank’s poster campaigns
- Silver Graphis Award for Five Star’s commercial for college savings
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Silver Award – DEEP Arts
In this ad, JAY created an identity for a musical about a puppy that reflects the main character’s playful and curious spirit.
Silver Award The Studios at Linden Oaks
In this ad JAY defines what a quality recording studio means to a musician, communicating that where you produce your music can have a huge effect on how the end product turns out.